DONNA LATSON GITTENS

Gittens left a successful broadcasting career at WCVB-TV to pursue her long-time passion for launching a boutique media and marketing firm to promote critical social issues and support mission-driven public, private, and nonprofit organizations. Her Watertown-based firm, MORE Advertising, is known as “The Agency of Change” and focuses on social marketing campaigns to promote changes in behavior and attitude.

She has served on multiple boards including the Greater Boston Chamber and Associated Industries of Massachusetts, where she co-chairs the Diversity and Inclusion Committee. She’s an avid mentor to female entrepreneurs and has received numerous awards including one from the Red Sox who presented her with championship rings in 2004 and 2007. Gittens holds a B.A. from Park University, an M.B.A. from Northeastern University, and an honorary doctorate degree from Elms College. She is a frequent keynote speaker, host, and moderator for corporate and community organizations.